Scruffy Dog Creative Group is a global creative agency and contractor. Working from concept to realisation, we specialise in creating exciting, engaging, and enriching guest experiences.
We are world leaders in creative design, creative build, and creative project management company for Theme Parks & Resorts, Rides & Attractions, Museums, Immersive & Cultural Experiences, Visitor & Family Entertainment Centres, Waterparks, Zoos & Aquariums, Brand Activations & Live Events, and TV, Film & Theatre.
We push the boundaries of experience and entertainment design at every stage of development. We start by leveraging our storytelling and ideation talents, combining them with extensive design development and technical design expertise for first-class concepts. Then we call on our world-beating thematic fabrication insight and facilities to help us bring these ideas to life. And our specialist project management experience runs it all with maximum creativity and efficiency, helping us realise these never-before-seen immersive environments across the world.
Supported by teams across the globe in London, Barcelona, Dubai, and Riyadh, and our production facilities in the UK, we lead bespoke project delivery with our end-to-end services.Our expertise includes:
Scruffy Dog Creative Group is a global leader in designing, building, and project managing the delivery of theme parks & resorts.
From concept to completion, our team collaborates closely to deliver captivating outcomes for renowned clients like Universal Creative, Disney Imagineering, LEGOLAND, and Merlin Entertainments.
Scruffy Dog Creative Group specialises in cutting-edge ride & attraction design, build, management, and delivery from the ground up, crafting innovative guest experiences and journeys for state-of-the-art rollercoasters, immersive themed attractions, and dark rides.
Our portfolio includes projects for Merlin Entertainments, Universal Creative and Disney Imagineering, and multiple award-winning projects such as Alton Towers’ ‘Wicker Man’. We’ve worked with IPs that include How To Train Your Dragon, Ghostbusters, LEGO Ninjago, The Walking Dead, and The Gruffalo.
Scruffy Dog Creative Group is globally recognised for its expertise in designing, fabricating, and installing award-winning, museum, immersive and cultural experiences across the world.
From giga-projects like NEOM and Qiddiya in Saudi Arabia to ‘The World of Wine’ in Portugal and an extensive portfolio of museum exhibits and urban place-making developments, we blend entertainment with education to create engaging and interactive guest journeys that offer unforgettable experiences for visitors worldwide.
Scruffy Dog Creative Group excels in designing and delivering captivating attractions and immersive experiences for visitor & family entertainment centres (FECs). Our integrated approach merges storytelling, interactive activities, and meticulous planning to craft environments that engage families, adults, teenagers, and children alike.
Our portfolio includes projects for clients and brands such as ITV, Mattel, Majid Al Futtaim, Hot Wheels, and Barbie.
Scruffy Dog Creative Group has a wealth of experience in the creative design, development and delivery of waterparks, zoos, and aquariums.
For waterparks, we start with a bespoke narrative before integrating advanced ride equipment and high-quality theming to create immersive stories.
For zoos and aquariums, we provide concept design and development design alongside our specialist partners before progressing into the creative build and delivery of exhibits for clients across the world.
Scruffy Dog Creative Group pushes boundaries in thematic design for hotels and commercial spaces, from retail and hospitality to sports venues and indoor entertainment.
Combining expertise in themed design and development, creative build, and creative project management, we deliver exceptional outcomes.
Our portfolio includes work for clients such as Merlin Entertainments, Thorpe Park, Alton Towers, and IPs such as CBeebies, LEGO, and DreamWorks.
Scruffy Dog Creative Group excels in strategic planning, creative design, and flawless execution of brand activations and live events for world-leading brands like Google, Netflix, and The NFL.
From brand activations and immersive pop-ups to PR stunts and stadium shows, our team collaborates closely with stakeholders to craft engaging concepts that resonate with audiences before progressing with production and delivery, offering a true in-house creative production service.
Scruffy Dog Creative Group have extensive experience in bringing ideas to life for TV, Film & Theatre. Our talented teams have created a range of physical sets and props spanning various periods and styles, from vehicles and spaceships to physical creatures and animatronics. With global reach, we deliver these creations to productions worldwide.
Our portfolio includes work for clients like ITV, Netflix, LEGO & Sony.
